The Cobourg Police Service (CPS) is launching a Back-to-School Road Safety Campaign to ensure the safety of students, parents, and the community as the new school year begins. This campaign focuses on road safety, pedestrian safety, school bus safety, and active transportation.
Each year, police services engage with the community to help everyone re-familiarize themselves with road safety as students return to school. For some students, this will be their first experience going to school, while others may be new to the area. Additionally, drivers’ habits often change over the summer months. As school resumes, everyone’s schedules must adjust to accommodate increases in pedestrians, vehicle traffic, and travel time. Coupled with the excitement of returning to school, a cautious road safety approach is essential.
CPS’s approach to the “Back to School” campaign is based on the “Three E’s” of Educate, Engage, and Enforce.
Starting August 26th, police will be present in school and community safety zones, ready to engage and educate on road safety and speeding enforcement as neighbourhoods gear up to see students return. Once local schools are in session (starting September 3rd), police will continue to be out during peak hours, executing speed violations with a zero-tolerance approach in school zones. Tickets will be issued for infractions, recognizing that these are community safety zones with increased penalties.
We urge everyone to take extra care and be mindful of road safety as the new school year begins. Let’s work together to ensure a safe and successful start to the school year for all.
For more information and back-to-school safety tips, visit cobourgpoliceservice.com/backtoschool.